本院概况
 
   
跨境电子商务
 


人才培养目标:

    本专业立足于江苏地区,面向现代服务业的商贸类企业,培养理想信念坚定,德智体美劳全面发展,具有一定的科学文化水平、社会主义核心价值观,掌握跨境电商业务基础知识和基本技能,具备跨境电子商务平台操作综合能力,具有国际化视野的、有较强实践就业创业能力和可持续发展能力的高素质技术技能型人才。

就业方向:

    面向大数据选品、视觉营销、跨境电商平台运营和跨境云服务四大岗位群,包括大数据选品、采购、文案策划、视觉设计、跨境平台运营、国际物流管理、跨境客户服务等岗位,为跨境电商企业和外贸企业输送高素质技术技能型人才。

专业特色:

     服务江苏加快推进外贸强省进程,服务南京“两园一中心”跨境电商战略布局,服务“南京机场跨境电子商务产业园”人才供给。与南京大学盐城电子商务研究院合作,共育优秀电商人才;作为教育部“1+X”证书——“网店营运与管理”中级证书的考点和培训点,通过“课证融通”可大幅提升学生电商实操水平;参加阿里巴巴“百城千校、百万英才”项目,学生的对口就业率高。另外,本专业高度重视英语教学,参加江苏省专升本考试有一定优势。



Talent training goal

Based in Jiangsu and facing the business and trade enterprises of the modern service industry, this major is dedicated to cultivating high-quality technical and skilled talents with international vision, strong employment and entrepreneurship ability and sustainable development ability. They have firm ideals and beliefs; they are developed morally, intellectually, physically, aesthetics and labor in an all-round way; they have a certain scientific and cultural level and socialist core values; they master the basic knowledge and basic skills of cross-border e-commerce business and acquire the comprehensive ability to operate cross-border e-commerce platform.

Employment direction

This major focuses on the four major job groups of big data selection, visual marketing, cross-border e-commerce platform operation and cross-border cloud services, including big data selection, procurement, copywriting planning, visual design, cross-border platform operation, international logistics management, cross-border customer service, etc., to provide high-quality technical and skilled personnel for cross-border e-commerce enterprises and foreign trade enterprises.

Professional characteristics

This major serves to accelerate the process of Jiangsu becoming the leading place of China’s foreign trade, serves the strategic layout of cross-border e-commerce in Nanjing, two parks and one center, and serves the talent supply of Nanjing Airport Cross-Border E-Commerce Industrial Park. Cooperate with Yancheng Electronic Commerce Research Institute of Nanjing University, we train outstanding e-commerce talents; as the examination and training site of the 1+x certificate of the Ministry of Education-the intermediate certificate of online store operation and management, the level of students' e-commerce practice can be greatly improved through integration of course evidence in our college; to participate in Alibaba's program of million talents from thousand schools in hundred cities , the corresponding employment rate of students is high. In addition, we attach great importance to English teaching, which is advantageous to the Upgrade from Junior College Student to University Student in Jiangsu Province.